| AVOIDING THE ETHICAL MINEFIELD OF ONLINE SOCIAL NETWORKING AND MARKETING:
Do You Know Who Your Friends Are?
2 ETHICS CREDITS!
Please Note: This course has already
been held.
Date: Thursday, March 11, 2010
Location: Suffolk University Law School, 120 Tremont St., Boston, MA
Time: 04:00 PM - 06:30 PM
Faculty
Schedule/Agenda
Registration Information
Unable to attend but are interested in the course materials?
Purchase Here! |
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Lawyers are encountering new and unexpected ways to get into trouble when they use online social networking and marketing services, such as blogs, Facebook, Twitter, and client lead generators. For example, ethics charges are pending against numerous lawyers who have used an online client lead generation service, which receives a fee for each client lead that the company generates. Other lawyers have gotten into trouble because of information that the lawyers posted online or because of information that they have attempted to uncover from a witness’s Facebook page.
This program will address these and other issues, with the goal of helping you avoid some of the ethical problems that other lawyers have encountered.
Lawyers can benefit enormously from using online social media and marketing services, but you need to understand the ethical considerations. Our expert panel will help you to understand those constraints so that you can use online resources ethically and productively. You will hear from nationally known bloggers, experienced litigators, disciplinary authorities and marketing experts.
Attend and Learn:
- How can I ethically conduct an investigation using social networking sites?
- When might social networking create an inadvertent attorney/client relationship?
- What is a virtual law firm, and what are the potential ethical pitfalls of practicing in one?
- What are the restrictions regarding posting information about pending or settled cases?
- What are your social networking and internet options for advertising/marketing?
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Professor Andrew M. Perlman
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Suffolk University Law School, Boston, MA |
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Edward S. Cheng, Esq.
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Sherin & Lodgen, LLP, Boston, MA |
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Mark A. Dubois, Esq.
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Chief Disciplinary Counsel, CT,
Adjunct Professor, University of Connecticut School of Law
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Elizabeth N. Mulvey, Esq.
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Crowe & Mulvey, LLP, Boston, MA
Plaintiff Team |
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James Sokolove, Esq.
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Sokolove Law LLC, Wellesley, MA |
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John Steele, Esq.
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Palo Alto, CA and Visiting Professor, Indiana University School of Law, Bloomington, IN |
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Constance V. Vecchione, Esq.
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Bar Counsel, Office of the Bar Counsel, MA |
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| S C H E D U L E / A G E N D A |
| 4:00 |
WELCOME AND INTRODUCTIONS |
| Professor Andrew Perlman, Chair
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| 4:10 |
THE LEGAL ETHICS OF ONLINE MARKETING |
Moderator: Andrew Perlman
Panel: Mark A Dubois, James Sokolove and Constance V.Vecchione
- Creating inadvertent client relationships on the Internet
- Using online lead generation services, such as Google, Adsense and other similar products, which involve paying a non-lawyer for each Internet-based client lead that the non-lawyer generates (Is there a difference between pay-per-click and pay-per-lead?)
- Using blogs or social networking sites to market a lawyer’s services across state lines
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| 5:20 |
LEGAL ETHICS ISSUES ASSOCIATED WITH ONLINE SOCIAL NETWORKS |
Moderator: Andrew Perlman
Panel: Edward S. Cheng, Elizabeth M. Mulvey and John Steele
- Gaining access to a witness’s or adverse party’s social networking page (e.g., Facebook or MySpace) to find “dirt” to use on cross-examination
- Outsourcing of legal tasks using electronic media
- Joining a virtual law firm involving lawyers located around the country, a subset of whom are brought together for specific tasks or clients and then disbanded
- Blogging, Facebooking, or Twittering about a pending or completed case
- Making statements on your “private” social networking site, such as Facebook, that could subject you to discipline or affect your prospects for bar admission
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| Date: |
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Thursday, March 11, 2010 |
| Tuition: |
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$129.00, $99.00 for Suffolk Alumni and attorneys admitted to the bar after 2007.
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| Walk-Ins: |
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Space is limited. Registrations at the door are welcome, but please register in advance to reserve a seat and your written course materials or call to confirm space availability.
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| Refunds: |
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If for some reason you are not able to attend, you may send a substitute or call no later than the business day before to receive a refund less a $15.00 cancellation fee. Otherwise, you will receive the course materials.
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| Location: |
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Suffolk University Law School, 120 Tremont St., Boston, MA
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| Credit: |
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Approved for CLE Credit in RI, NH, VT & ME.
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Special
Needs: |
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If you have special needs addressed by the Americans with Disabilities Act, please notify us as soon as possible.
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| Scholarships: |
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Are available to any attorney employed in public service, or for whom attendance would otherwise present a financial hardship. Please submit your request to Peniey McClary at pmcclary@suffolk.edu .
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Directions to the Law School.
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Unable to attend but are interested in the course materials?
Purchase Here! |
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